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Our online nutrition coach is really a team of nutritionists offering advice & support for our customers. We are at your disposal for all issues related to nutrition and sports nutrition and take care of individual concerns on a personal level. We also aim to impart practical knowledge as your nutrition coach.
The goal of our coaching is for you to become more aware of your personal eating habits and to offer specific recommendations for a long-term change in diet.
The “traditional” nutrition coach
A nutrition coach offers advice on all important matters relating to the subject of nutrition. In addition to our expertise in the field of nutrition, we also aim to be empathetic towards the needs of the individual. When it comes to offering advice on the subject of nutrition, the starting point of each individual must always be taken into account. That not only includes knowing about food intolerances and allergies, but also special likes and dislikes towards individual foods.
The core skills of a nutrition coach cover three areas:
1. Professional expertise
Professional competence in the field of nutrition is the cornerstone for any good nutrition coach. A nutrition coach understands and recognises biochemical processes in the body and uses them as the foundation for their advice.
A nutrition coach knows all about the macronutrients (proteins, carbohydrates and fats) and the relevance of micronutrients (vitamins, minerals and trace elements) for physical performance.
A nutrition coach is also able to create personalised nutrition plans that are tailored to the needs of the client. The coach can determine your total energy expenditure, based on your basal metabolic rate and your active metabolic rate, and can calculate the total amount of calories you’ll need, depending on your personal goals.
2. Social expertise
In addition to professional expertise, a good interpersonal sense can be a make-or-break factor for a good nutrition coach. Empathy is key when you’re discussing people’s nutrition habits.
Nutrition makes up a large part of our daily lives, and can be a sensitive issue that’s heavily influenced by our attitudes and rituals. Helping someone to change these habits and change their diet requires a lot of tact and an understanding of the overall situation of each client.
That’s why it’s crucial for a nutrition coach to build a relationship of trust with clients. The success of the partnership depends on this sense of mutual trust. Diets can be changed step by step, and these will come more easily once the coach has established a base sense of trust with their client.
3. Solution orientation
When it comes to eating habits, individuals differ enormously and nutrition coaches face a completely new challenge with each new client. The coach must tackle the problem at hand in an individual and solution-oriented manner, while keeping each client’s unique social and bio-chemical conditions in mind.
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